Alternative monitoring of popular culture ~ broadly defined ~ in the pursuit of deeper understanding
Wednesday, June 17, 2009
Wash your hands, Roger
The commercial above is chockfull of cultural markers ~ the ball glove, granny rocking and knitting, the sniping sister, the bespectacled father. I found it especially interesting because even though soap ads are targeted at Moms, this commercial leaves Dad as the arbiter of clean. In the commercial below, however, Mom trumps Dad to comic effect.
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